Arjun Title Cards
when
October 2024
how
Graphic Design, Film Title Design, Typography
press
client
Siddharth Thuppil
with
what
A title card and four chapter cards designed for short film retelling the Bhagavad Gita in a modern context.
why

These title cards, created for the film ARJUN by Siddharth Thuppil, are laid out in both English and Sanskrit. The Bhagavad Gita, part of one of the most famous pieces of human literature ever written, is itself originally written in Sanskrit. I was tasked with creating Devanagari typography which could serve as beautiful, architectural design elements on each chapter card while also remaining legible to those who can read Sanskrit. I am not among the people who can read Sanskrit, but my mom is. Over a few cups of coffee, we sat down and ironed out which elements of each Devanagari character could be modified, and which elements needed to remain consistent. Using the English blackletter typeface Aktura as the point of reference, I hand—drew the title cards you can see below, refined for legibility but compromising nothing on elegance.